This article about the recent McKinsey survey demonstrates the misalignment of fostering company strengths and execution of company training...
Author Archive for: Jeff Gurtman
Bayer AG: How one company gets its employees innovating
Jeff Gurtman, , The Company, Company Values, Innovation, Staff Engagement, 0This Forbes article about Bayer AG’s system for encouraging and using employee suggestions to innovate the company, demonstrates how...
Fortune recently launched their ‘World’s Most Admired Companies’ survey. In the survey, Fortune asked businesspeople to vote for the...
Survey Says Loyalty Programs Must Get Personal
Jeff Gurtman, , The Company, Customer Loyalty, Guest Experience, Marketing, Service Recovery, 0In a new study, “Giving Customer Voice More Volume,” conducted by the CMO Council and sponsored by Satmetrix, they...
The World’s Most Innovative Companies 2010
Jeff Gurtman, , The Company, Company Values, Innovation, Technology, 0I would be remiss not to draw attention to Fast Company’s recent release of The World’s Most Innovative Companies...
In researching ‘The Company’, it seems that we keep circling back to leadership and what makes a great leader. ...
Ford CEO: 14 Lessons in Leadership &
Jeff Gurtman, , The Company, Guest Experience, Leadership, Marketing, 0What makes a great leader? In this article by Glen Gilmore about his observations of Ford Motor Company CEO,...
New INSEAD study reveals the business innovator’s DNA
Jeff Gurtman, , The Company, Company Values, Innovation, Leadership, 0This article, based upon research by INSEAD professor Hal Gregersen, Jeffrey Dyer of Brigham Young University and Clayton Christensen...
Disney Quietly Working on $1 Billion-Plus “Next Generation” Technology Project
Jeff Gurtman, , The Company, Guest Experience, Technology, 0This article about Walt Disney Co’s Theme Park division’s potential plans to utilize technology to enhance their guests’ experiences,...











