A very busy restaurant bar’s beverage costs was 27%, a full 5% points above what was budgeted. The owners...
Author Archive for: Jim Coyle
Hotel Company’s Ad Campaigns are Undermined by Non-Compliant Franchisees
Jim Coyle, , Brand Compliance Case Studies, 0An international hotel company put a brand-wide initiative in place upgrading some of the breakfast features and hard goods...
Client Discovers Their Target Customers Are More Loyal to a Competitor
Jim Coyle, , Marketing Research Case Studies, 0A cruise line was doing pretty well with a prized demographic, affluent empty-nest cruisers, but their own market research...
A luxury apartment company’s sales team had a closing rate that was going down, while the number of leads...
Spa Company Wants to Score Well With Major Rating Services
Jim Coyle, , Spa & Wellness Case Studies, 0luxury spa company wanted to make sure they were prepared for the unannounced inspections they got each year...
A major international cruise line was experiencing a new but steady increase in Brazilian travelers for several of its...
Upscale Restaurant Company Wants Industry Benchmarks While Remaining Unique
Jim Coyle, , Restaurant & Bar Case Studies, 0A multi-national restaurant company has spent millions of dollars annually being best in class in learning and development. ...
A growing hotel company needed service standards that reflected where they were going, not where they came from. Outdated...